Colorful New Catalog for Candy Warehouse
After 10 years online, Candy Warehouse is taking the plunge into print cataloging.
Catalog
Clean Up Your Act (Before You Use a Co-op)
Unhappy with the data you
The Rise of the Stochastic Model (What’s That?)
What is a stochastic model and how can it help you keep your customers?
AB&C Group, The Paragon Shut Down
It appears multititle mailer BlueSky Brands did not get the financing it was desperately seeking.
Live From NEMOA: Eastwood Gets Social With Customers
When it comes to social networking, Eastwood may have a head start.
Live From NEMOA: Choice Words for Catalog Choice et al
What began as a session on how home decor merchant Williams-Sonoma uses customer data to form its contact strategies turned into a debate about the pros and cons of catalog opt-out services.
ForestEthics Takes Aim At Catalog Lists
ForestEthics, the environmental watchdog group known for its creative protest against catalogers, is taking a new tack.
Postal Reform: A Rate Hike Every May
What does postal reform mean to you? Yes, rate hikes should be much more manageable since they are tied to the CPI (Consumer Price Index).
Total Luxury Group Acquires Petals
Apparel holding company Total Luxury Group announced Monday that it had acquired home decor products merchant Petals Decorative Accents for about $20 million.
Want to Rent Lists? See a Broker
Mailers have confronted the same challenges looking for new lists. But how can they increase the likelihood that they are getting the right list or insert program, or avoid duplication with lists whose titles sound too familiar?