4Q 2008 Catalog Industry Transactions
Company Market segment Buyer/investor Investment form Est. price (in millions) OCT 800-JR Cigar Cigars and tobacco Imperial Tobacco Group Acquisition
Channel Integration
J.C. Penney’s Net Income Down 50%
The final quarter and full year 2008 results are in for J.C. Penney Co., and they aren
Consumer quarterly sales reports
There Were More Losers Than Winners among the consumer companies tracked by Multichannel Merchant. Five of the nine merchants followed posted third-quarter
Sales from holiday 2008
Steep discounts. Cheap shipping. Free shipping. Multichannel merchants pulled out the stops to try to get consumers to spend money this past holiday season.
These came close
Healthy Living Nothing nothing about this catalog is a salute to artistry. It’s the way catalogs used to look, with four to six items on each page. What
Best and worst in catalog copy
ANNUAL CHOICES: THE BEST AND WORST CATALOG COPY To adapt a clich When times get tough, catalogs become more similar to other catalogs. That’s because
Marketing to giftees
The holiday season is over (thank heaven). It’s time to barrage gift recipients with catalogs and e-mail messages, right? Not so fast. You may be trying
How to Benefit from Social Media
Savvy multichannel merchants use social media to connect with consumers. They know that one of the best ways to build a community is to create a dialog with customers
Supply Chain Flexibility for Unpredictable Times
Fickle consumer spending in today
Inside the merchant’s toolbox
Every company seems to be cutting back on budgets, staffing, travel. While we’re all trying to do more with less, the workload remains the same for merchants: