Medical, dental, and veterinary products supplier Henry Schein reported a 16.4% increase in first-quarter sales, while first-quarter net income rose 20.3%, to $52.3 million, up from $43.5 million in the same period last year.
Your call center is not just about handling phone calls. Today, customers demand the option to mix and match alternate communication channels based on type of contact, situation, and personal preference
Direct marketers have something to look forward to this summer
First-quarter sales at Merrimack, NH-based PC Connection increased 6.4%, to $423.7 million, up from $398.2 million for the same period in 2007.
White Plains, NY–With 11 states introducing do-not-mail legislation this year, and services like Catalog Choice scaring consumers into opting out of mailings, the Direct Marketing Association is ramping up its message to marketers and legislators.
See, hear, touch, smell and taste. Each sense can evoke powerful memories and emotions that can alter simple and big decisions. Research has told us:
Continuity marketers know how difficult it is to generate new leads and then nurture them through the conversion funnel. The honeymoon phase when the
It’s been a scary first quarter for the multichannel industry, with many merchants closing, in bankruptcy, or said to be near folding. At least Lillian
A great system with lousy people translates to a bad result, according to Bruce Breckbill, vice president of direct sales for Lehman’s. Operations and
Marketers have been thinking about, teaching and practicing the art of customer relevance since the first peddlers hawked their wares. Yet each generation