Lillian Vernon Closing In On a Sale

| Jim Tierney

Less than one month after filing for Chapter 11 bankruptcy protection, gifts and housewares cataloger Lillian Vernon has reached a tentative agreement to sell the 57-year-old company, according to documents filed last week in U.S. Bankruptcy Court in Wilmington, DE.

February Sales Roundup

| MCM staff

February was for the most part a decent month for the publicly traded companies tracked by MULTICHANNEL MERCHANT.

Yankee Candle Learns From Matchback Analysis

| Tim Parry

The first question Yankee Candle asks when it’s looking at its buyer file is how much it can spend to market to a customer and still break even.

That’s why matchbacks are so important to the firm. If it understands a consumer

Talbots to Shutter 20 Stores

| Jim Tierney

Two months after announcing it would drop its Kids and Mens lines, Hingham, MA-based merchant The Talbots said March 12 it plans to close 20 under-performing stores

BlueSky’s Outlook: Not Good

| Jim Tierney

Two weeks after MULTICHANNEL MERCHANT first reported on the financial turmoil at multititle mailer BlueSky Brands, the situation has rapidly deteriorated.

Total Luxury Group Acquires Petals

| MCM staff

Apparel holding company Total Luxury Group announced Monday that it had acquired home decor products merchant Petals Decorative Accents for about $20 million.