Best Buy Expanding Availability of Curbside Pickup
Mobile app-driven startup service Curbside has expanded beyond Bay area Target locations and a San Jose mall to include three Best Buy stores in the area.
customer experience
GameStop Brings Mobile Shopping Cart to Brick and Mortar
GameStop plans to use Microsoft Azure cloud platform to continue to enhance the in-store mobile engagement of its customers in interactive, informative and entertaining ways. That includes an industry-first – a mobile shopping cart that can be transferred directly to a store POS.
Mobile Huge in Omnichannel Engagement, Retailers Report at NRF
Executives from Macy’s, Lowe’s and The Limited said the impact of mobile on omnichannel engagement has been huge and has progressed faster than expected.
Amazon Falling Back to the Pack in Customer Satisfaction
The 2014 Answers Experience Index reveals that Amazon’s customer satisfaction score slipped to 83, tying it with QVC for the highest score among the top 100 ecommerce sites measured. Here’s a look at how far Amazon’s score has fallen in just one year.
An eBay Local Pilot Grows in Brooklyn
eBay said 83 businesses – including online merchants as well as retailers with physical stores – have joined its eBay Local pilot program in Brooklyn, NY., offering a range of delivery options, including $5 same-day and in-store pickup, to consumers through eBay’s website and mobile apps.
The Brooklyn trial is taking place as the company shifts the focus of Amazon Local more toward its core marketplace sellers, with less emphasis on major retailers.
5 Questions to Ask Before You Launch a VoC Program
Successful brands hear what their customers are saying; they are paying close attention to the Voice of the Customer (VoC). But before you embark on a VoC program, ask the following five questions to ensure your ability to measure and communicate its impact.
How Omnichannel Can Fail at the Brick and Mortar Level
If you consider the entire month of November the holiday season, then (as a customer) I’ve had three instances of omnichannel fails this holiday season. And all three fails were … Continue Reading →
What New Omnichannel Trends Really Mean for Customers
We do live in an omnichannel world, but it can still be surprising to learn how many online retailers are experimenting with brick and mortar. Here are 5 ways these online to offline innovators are offering the next wave of the omnichannel experience.
Building and Leveraging a 360-degree View of Your Customer
In order to bring someone back time and time again, marketers must craft meaningful and relevant experiences for the individual. So how can brands go about building loyalty for their businesses in 2015?
Retailers Must Deliver a Seamless Shopping Experience
Consumers expect a seamless shopping experience across devices and channels. Retailers must meet this expectation or lose customers. While this statement should get your planning team talking, there are subtleties in this simple statement that can be easily overlooked and should be explored in more detail during your planning process.