Every market is different, and a one-size-fits-all approach to digital payments experiences is insufficient. Let’s take a look at four strategies to set your online store up for success in the global arena.
Every brand knows that broad, blanketed marketing messages are no longer effective. Personalized customer experience is becoming more vital than ever to an organization’s success.
Jeremy Liebowitz, VP of global ecommerce for Newell Rubbermaid, talks about the company’s criteria for choosing which global markets to enter at IRCE 2015.
Pitney Bowes formed a Global Ecommerce business unit, combining the recently acquired assets of Borderfree with Pitney Bowes’ existing ecommerce business.
Favorable government policies, high duty thresholds and popularity of U.S. brands all contribute to making some global ecommerce markets hotter than others.
Pitney Bowes Inc. said it has signed a definitive agreement to acquire competitor Borderfree.
Luxury retailer Bergdorf Goodman announced that it has partnered with Borderfree to open its website and sell to international shoppers with BFX, Borderfree’s new global ecommerce platform for retailers.