ShopSocially Unveils Social Commerce Suite for Retailers and Reveals Key Stats
MOUNTAIN VIEW, Calif.–(BUSINESS WIRE)–ShopSocially today announced the general availability of its social commerce suite
Marketing
Neiman Marcus, Inc. Reports March Revenues
In the five-week March period, comparable revenues in the Specialty Retail Stores segment, which includes Neiman Marcus Stores and Bergdorf Goodman, increased 7.0 percent. Revenue growth trends were the strongest in the Company
Give Your Customers a Raise
As a merchant,
Why Catalogers Should Try QR Codes
Most of the emphasis on 2D barcode usage has been on delivering a better in-store experience, and not on driving away-from-store traffic. And with a few exceptions, such as like Pottery Barn and Sears, most are not using their catalogs to connect smartphone users to content. Here’s why J. Schmid & Associates president Lois Brayfield has become an evangelist for QR codes in catalog.
Catalog Mailers May Get Hit With Massive Postal Increase
Catalogers, brace yourselves: Your postal rates could increase 22% this year or next, according to Hamilton Davison, executive director of the American Catalog Mailers Association.
A look at regional parcel carriers
When it comes to parcel delivery, FedEx and UPS are clearly the dominant players. But you can use regional carriers to supplement the service of the Big
Website critique: Polishing a pewter merchant’s site
Amos Pewter designs, makes and sells pewter gifts and keepsakes. But is its website a shining example? Or could it use a buffing up? Our critiquers Amy
Seven little words to remove from catalog copy
One of the most desirable disciplines any copywriter can employ is avoiding the automatic use of words that have less impact than a word might have. Why
Your Customer is the Real Undercover Boss
Much as we may enjoy watching various C-level executives go on the popular reality TV show, the real for all merchants is or should be the customer. Walmart
NewPage Looks to Stay Afloat
Some industry watchers are concerned about the fate of coated paper supplier NewPage, which shut down its Whiting mill in February. It’s anybody’s guess