The more things change, the more they stay the same. This is certainly the case when it comes to digital marketing trends in 2016 and beyond. See what each of these trends are and how each of them are shaping the retail industry.
With the demise of the Twitter “Buy Button” does it mark the beginning of the end for social shopping? See why Twitter may not have been the best social media platform for shopping.
Elizabeth Arden launched a new digital campaign that pays homage to its founder, Elizabeth Arden. The campaign, “From the Desk of Liz Arden,” which showcases the brand’s history. See who is making cameo appearances in this new digital campaign and how it will help tell the brand story.
In this MCM webinar, learn how buying intent data from shopper browsing lets you access to prospects that big data companies can’t sell to your competitors.
The Customer Service and Trust and Safety teams at DHgate.com, China’s largest B2B marketplace, have released their recommended best practices for buyers purchasing goods from cross-border ecommerce marketplaces, in order to promote a positive importing experience. Here are the steps DHgate.com recommends a buyer takes before making a cross-border purchase.
If you ask an ecommerce professional to list the most important skills in their industry, writing may not be at the top of the list. But well-written copy is essential to the business, both for describing products and reaching out to customers.
Did you miss Multichannel Merchant’s May 11 webinar, “Selling on eBay: Why, What & How?” If you did, you missed ChannelAdvisor Senior Manager of US Business Development Jayson Humphrey share these 5 tips for thriving on eBay.
Moosejaw Mountaineering is releasing a virtual reality app which allows consumers to experience an array of outdoor activities and win gear from The North Face, Patagonia, Arcteryx, Marmot and others. See what the app will be able to do.
Marketers have access to a valuable asset that can positively impact the customer experience and ad targeting. This infographic by Signal, shows how CRM data provides marketers the opportunity to shift to one-to-one marketing at a massive scale. Find out how to unlock the value of CRM data.
Amazon is being called on to dump merchandise from Republican presidential candidate Donald Trump off its marketplace.