Online Selling: Some words about content
There are more opinions on what the role of Web content is in selling online than there are on the upcoming election. Some people think it’s the most
Marketing
For True Multichannel Integration, Consider the IPR Option
There are two basic routes to true multi-channel integration.
The multichannel trilogy
You’ve probably been in this management meeting: The vice president of marketing has gathered the marketing director, catalog manager, creative director,
Slight Gains for Food Catalog Buyers
The Food Catalog Market’s total universe was 9.5 million names as of the first quarter of this year, according to New York-based list brokerage services
Changing channels
Bloomingdale’s announcement in May that it would cease publishing its Bloomingdale’s By Mail catalog and merge that business into its Internet division
Eying IT expenditures
Long before the current economic slowdown, many companies had become more conservative with their IT spending. The latest technology can take a huge amount
A Fallow First Quarter
Given the Obvious Economic Pressures, the first quarter was fairly weak for most of the publicly traded consumer merchants tracked by Multichannel Merchant.
Talking Use-Taxes
Out-of-State Online Retailers must now collect state and local taxes from customers in New York, thanks to a provision New York Gov. David Paterson signed
Top-10 holiday things to do now
Still trying to prioritize your to-do list to get your site in shape for the holidays? Jamus Driscoll, vice president of marketing of e-commerce systems
IT Investment Intelligence
Pondering an investment in technology? First consider these eight questions.