Robbing from the Rich
Money is tight for middle-income consumers. Can you rob the rich
to make up for that shortfall from the poor?
Marketing
Should Catalogers Mail on Super Tuesday?
It’s never too early for catalogers to think about Election Day.
Mailers have usually have not done well when they
Harry & David Buys Wolferman’s
Breakfast is the most important meal of the day for Bill Williams, president/CEO of Harry & David Holdings.
Charming Shoppes Shareholder Group Calls for Changes
A shareholder group sent a letter to the board of directors for Charming Shoppes outlining several concerns about the company and suggesting a possible sale of the catalog business.
Self-Regulate or Die
Imagine a world in which no transactional data can be rented or shared without written consent. Sound crazy? Well, it could happen. Last year, over a dozen states considered bills to restrict unsolicited mail and various forms of data sharing.
How Data Can Help You Serve Your Customers
Everyone wants to feel appreciated