People News

| MCM staff

New York-based manufacturer/marketer Sure Fit Slipcovers appointed Marty Moskowitz merchandise director. Moskowitz was previously vice president of product

Promotion Commotion

| MCM staff

Classroom Direct’s spring/summer catalog touts free shipping on its cover, but the small print specifies it’s only for customers who place orders of $79

Petals Files Chapter 11

| Mark Del Franco

Cataloger/retailer Petals filed for Chapter 11 bankruptcy protection on May 21, but president/CEO Richard Belenski says that the company isn

People News

| MCM staff

New York-based jewelry and gifts cataloger/retailer Tiffany & Co. appointed Jon M. King senior vice president-merchandising. King, previously Tiffany

Reevaluating Affiliate Marketing

| MCM staff

Affiliate marketing was all the rage during the infancy of Web commerce. In the e-commerce equivalent of locker-room bragging, marketers boasted about

People News

| MCM staff

New York-based Return Path, a provider of e-mail change of address services, appointed Anita Absey vice president of sales. Before joining Return Path,

People News

| MCM staff

Vernon Hills, IL-based CDW Government (CDW-G), a wholly owned subsidiary of CDW Computer Centers, has named Max Peterson vice president of federal sales.