Returns Roundup: This Week’s Partnerships, Launches, & Results

Returns by Rosebox

3PL Bluegrass Supply Chain has formed a strategic partnership with ReverseLogix, a reverse logistics solution provider.  Bluegrass Supply Chain believes the alliance will help them optimize the returns process, reduce waste, and minimize their carbon footprint.  “As returns continue to become a critical factor in customer satisfaction, 3PL providers must think holistically about their services” said Gaurav Saran, CEO of ReverseLogix.

Hunkemöller, a European lingerie retailer, has seen an uptick in sales and a 15% increase in in-store returns after digitizing their returns strategy with nShift, a parcel delivery management software provider.  “We’ve made returns part of a seamless omnichannel customer experience with increased returns control and insights” said Robin Visser, omni channel business development manager, Hunkemöller. “What was a historical pain point for the company and our customers has been changed into something that adds real value” Visser noted.

parcelLab, the post-purchase customer experience software developer, launched a new reverse logistics solution they are calling Retain last week.  A recent study from the software developer found that brands’ return policies influence 92% of consumers.  The survey also notes that 54% of consumers expect access to the process status at any time.  parcelLab stated that Retain provides the customer with transparency into the post-purchase journey.  Tobias Buxhoidt, Founder and CEO of parcelLab notes “Retailers have an opportunity to turn potential customer dissatisfaction into opportunities for revenue retention.”  Retain digitizes the returns, warranty, and exchange process and enables customers to register, get a label or QR code, and track packages.

Agustin Shutte, founder and CEO of Devolut, says the Latin American returns ecosystem is “a mess.”  Shutte aims to solve this through the continued development of Devolut’s network of return points, similar to Happy Returns.  They recently secured $600,000 in pre-seed funding with the intention of leveraging it to improve their AI-driven algorithm.  This algorithm transforms negative consumer experiences into fresh avenues for sales by offering product recommendations.