MCM Week in Review 9-23-16
Multichannel Merchant The News, Commentary & Events that Shaped Commerce This Week week of 9/23/2016 Finding the Right Warehouse Technology For Your Needs What are the main decision criteria when … Continue Reading →
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The 3 Faces of Fraud: True Fraud, Chargeback Fraud, and Friendly Fraud
Fraud is not something any retailer wants to deal with, and unfortunately it isn’t as easy to understand as one might thing. In today’s retail industry there are three types. See what the three types of fraud are and how you can prevent fraud from happening to your business.
What Do Your Customers Really Want This Holiday Season?
With the holiday season not too far off, retailers are already getting ready. It is important to start looking at what your customers want and expects in the weeks and days leading up to the holiday shopping season. Millennials are particularly an important demographic to look at when it comes figuring out how to begin the holiday preparation. Here are a few tips to get started before the holiday rush.
Marketing, Millennial Style
For the millennial generation, spending is about high brand loyalty, once they find a brand they like, they will travel far and wide for a preferred brand. So it is important to make sure that you are marketing to millennials, here are a few ways to market to them properly.
MCM O+F Advisor 9/21/16
Multichannel Merchant Operations & Fulfillment Strategies & Tactics week of 9/21/2016 Google Express Expands Its Midwest Presence Google has expanded its two-day Google Express delivery service to 40 million new … Continue Reading →
The Evolution and Future of Social Commerce
Social media plays an active role in how customers shop today. Retailers are constantly engaging with customers to not only build relationships but also drive sales. Here is an inside look at the evolution and future of social commerce.
Gray November Is Almost Here. Are You Ready?
It’s all about giving customers what they want, and each year leading up to Thanksgiving week, retailers are doing exactly just that. Promotions are increasing and retailers are targeting customers with deeper offers. This is just a little of what is happening as retailers get closer to the holiday season.
Inventory Management for Franchise Retail Success in Omnichannel
Siloed inventory and a lack of cross-channel integration to service a highly dynamic customer set can doom retail franchisees. Here’s how an open, distributed inventory management model can help them get it right.
4 Ways Non-Amazons Can Gain an Edge this Holiday Season
The elephant in the ever-growing room of online retailing is one of the biggest elephants anywhere – and its name is Amazon. With the holidays coming, here are four ways you can gain an edge on the marketplace giant.
MCM Ecommerce and Marketing 9-20-16
Multichannel Merchant STRATEGIES & TACTICS FOR THE B2B & B2C MERCHANT week of 9/20/2016 5 Steps to Creating and Implementing Your Brand Voice Your brand voice is an essential part … Continue Reading →