Best Buy Sees Online Spike in Second Quarter
While Best Buy saw its domestic revenue decline by 2.4%, its online revenue increased by 22% or $581 million in the second quarter, the company said in a press release.
While Best Buy saw its domestic revenue decline by 2.4%, its online revenue increased by 22% or $581 million in the second quarter, the company said in a press release.
The growing prevalence of in-store technology is changing the game and revolutionizing customer communication, order fulfillment and beyond. One of the latest technologies to shake things up is beacons.
With consumers dictating how, when and where they engage with retailers, marketers have less control over brand communication than ever before, making personalization key to delivering the most effective customer experiences at every touch point.
The key to implementing a successful omnichannel strategy is to prioritize your tactics based on your business goals and to walk before you run.
As retailers continue to battle Amazon’s quick and cheap approach, omnichannel strategy is becoming an increasingly important weapon in their arsenal.
As merchants look to implement omnichannel commerce to serve the heightened expectations of anytime/anywhere customers, virtual inventory is one way to meet this demand in a cost-effective manner.
Omnichannel retailing has accelerated service expectations and permanently changed the competitive landscape.
Most marketers focus early holiday planning on campaign and promotional details because they influence almost every detail in marketing efforts and are essential for driving sales. However, there are other factors that can be easily overlooked that can also help shape the success of the busiest time of the year.
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