MCM Thursday September 19, 2013
View Web Version MCM THURSDAY News and Intelligence for the Multichannel Merchant September 18 , 2013 Small Retailers Address Need for Marketplace Fairness Act New Study Offers Snapshot Into … Continue Reading →
Search Results for in-store
Addressing the Brick-and-Mortar Blind Spot
Here’s the challenge: no clicks are generated when a brick-and-mortar shopper steps into a store or stops at a display, and data capture is not simple or straightforward. How do retailers address this?
How Guitar Center Delivers a Stand-out Omnichannel Experience
What can omnichannel retailers do now to fine-tune their offerings in the run-up to Holiday 2013? The best way to achieve success is to learn from retailers, like Guitar Center, that have nailed the omnichannel experience.
5 Ways Site Search Data Creates Better Merchandising
By understanding your customers’ intent – in their own words – you are better able to merchandise your site (and search results pages) with compelling offers and messages – in a visually optimized way – that will help improve a customer’s likelihood of making a purchase. Here are 5 tips for how you can better use your site search reporting data to create more relevant and engaging online experiences.
5 Tips to Prepare for Holiday Shipping
The holidays will be here before we know it, so as you prepare for the rush, you will want to think of proactive ways to handle shipping this year. The holidays will be here before we know it, so as you prepare for the rush, you will want to think of proactive ways to handle shipping this year. Find out ways you can create engagement, boost sales and get your site ready to master the holiday rush.
6 Ways T.J. Maxx Can Embrace Omnichannel Shoppers
T.J. Maxx and other brick-and-mortar merchants trying to transition into omnichannel retailers can benefit from the lessons of all those stores that came before them. To help these retailers in their efforts, we offer the following guidelines.
5 Ways to Consider How Multichannel Customers Shop
Back to school shopping is the first “season” to set the stage for how to serve your multichannel customers. With the expected revenue of more than $26 billion from this season alone, parents admit to more mobile price checking while in-store. Consider what parents and students are really seeking.
Yankee Candle Sees Crosschannel Customers
Consumers of Yankee Candle are using multiple devices when they are considering purchasing a product.
MCM Tuesday August 20, 2013
View Web Version MCM TUESDAY News and Intelligence for the Multichannel Merchant August 20, 2013 Walmart Grows Ecommerce 30% in Q2 Amazon Outage Causes Tweetnado The Changing Seasons of … Continue Reading →
Mastering Mobile Email Part 2: Crosschannel Integration
Mastering the art of the mobile email, whether it’s done on a tablet or a smartphone, can be tricky since there are so many distractions such as social media sites, text messages, and phone calls, that might compete with your message. So, how can you make sure your email stands out? It all comes down to crosschannel optimization.