Q & A: CashStar’s David Stone on the Growth of E-gift Cards

| Tim Parry

Ecommerce has helped gift cards quickly evolve from paper to pixels. Last year, between Black Friday and Christmas Eve, digital gift card provider CashStar saw e-gift card sales increase 1,129%. Christmas Eve was the highest selling day of the year, …

Systemax Opens New Georgia DC/Store

| Jim Tierney

Computers manufacturer/marketer Systemax opened a new distribution center in Jefferson, GA, which will create 400 jobs in the next five years.

Online Gift Cards Pick Up Steam

| Tim Parry

Not only are gift cards still hot, the medium has quickly gone from paper to pixels, according to Lauren Freedman, president of ecommerce E-tailing Group.

Bounce-backs 2.0: Going beyond the print channel

| Lois Brayfield

Sir Isaac Newton’s third law of motion asserts that for every action, there is a reaction. Who knew that the laws of classical mechanics Newton discovered

Q&A: RoomStore’s Ned Crosby

| MCM staff

Furniture seller RoomStore noticed a growth in its web channel’s page views, visits and sales. With multichannel in mind, RoomStore hired Blueport Commerce to revamp its e-commerce site in August. Multichannel Merchant senior writer Tim Parry talked about the redesign with Ned Crosby, RoomStore’s chief merchandising and marketing officer.

CompUSA Makes Retail Stores Multichannel

| Tim Parry

Gilbert Fiorentino, chief executive of Systemax Technology Worldwide, said he’s seen this connection between the Internet and retail help Systemax’s 39 CompUSA stores. By creating as many touch-points with the Internet as possible on the sales floor, CompUSA saw a 20% increase in in-store conversions in 2009.

Sears Stores to House Edwin Watts Golf Shops

| Jim Tierney

Sears Holdings Corp. has signed a multiyear agreement with Edwin Watts Golf Shops to open 12 branded specialty golf stores in select Sears locations.

Ten Tips for Curtailing Online Coupon Fraud

| MCM staff

With marketing budgets tighter than ever, store-based retailers have been moving from traditional print–newspapers and direct mail–to digital media to drive sales