Bodybuilding.com Sold
Private equity money continues to flow into the industry. Case in point: On June 30, Boise, ID-based Bodybuilding.com sold a controlling interest to Lancaster, PA-based equity firm Milestone Partners.
Private equity money continues to flow into the industry. Case in point: On June 30, Boise, ID-based Bodybuilding.com sold a controlling interest to Lancaster, PA-based equity firm Milestone Partners.
Now that Lillian Vernon Corp. has changed hands for the second time in three years, industry watchers are wondering if the new owners and the new president
When it comes to managing e-commerce, multichannel merchants have a wide variety of solutions to choose from. Options range from stand-alone e-commerce
The former chief executive at Brockton, MA-based Specialty Catalog Corp. is back in the catalog game, only this time with a smaller company that he hopes
InfoUSA, is seems, is on a mission to consolidate the list management and brokerage industry. The Papillion, NE-based proprietary database compiler announced
Sigma Micro to acquire Quark Commerce Indianapolis-based software provider Sigma Micro agreed to acquire the intellectual property of Quark Commerce software
Then: Elk Grove Village, IL-based entertainment cataloger Critics’ Choice Video spun off The Movie Book in September 1991. The 76-page catalog, which
Vernon Hills, IL-based Learning Resources, a manufacturer/marketer of educational products for classrooms and toys for the home, has acquired Safe-T Products and Extra Measures
One of the most difficult yet fundamental steps in creating a customer-centric retail-marketing model is building a holistic view of the customer. This requires identifying and linking all internal sources of customer data to be able to identify each customer as an individual, regardless of where that information resides. Not only is this process an important foundation in driving multichannel strategies, but it is also the basis for creating and delivering a consistent view of the brand to the customer.
Almost every cataloger loses money acquiring customers, and makes money mailing to customers. So it