Can Your Business Pass the Back-to-School Test?
Some tips for online merchants in order to be prepared for success in the back-to-school shopping season.
Search Results for social media
Why Geofencing Is a Bust, and How to Drive Real Value from it
With a steady 10-year barrage of new social media platforms offering another, and another, and another way to engage with consumers, we’re shrugging our shoulders and throwing geofencing on top of an ever-growing pile of channels. How great brands are breaking the cycle.
Engaging Customers on all Channels
Missing any customer contact, or responding too slowly, often results in lost sales and revenues. Here’s how omnichannel merchants can better manage inbound customer requests from multiple engagement channels.
How to Effectively Use Social Media for Your Brand
Nearly 8 out of 10 respondents to the MCM Outlook 2014 said they use social media to engage in conversations with followers. Of that group, 7 out of 10 said they measure social success by the number of followers and fans.
MCM Tuesday August 5, 2014
View Web Version MCM TUESDAY News and Intelligence for the Multichannel Merchant August 05 , 2014 SUBSCRIBE UNSUBSCRIBE Target and Walmart Announce New Leaders How to Effectively Use Social … Continue Reading →
MCM Global Ecommerce August 1, 2014
Global Ecommerce – Multichannel Merchant View Web Version Aug. 1, 2014 Canada, Australia Top Choices for Cross-Border Ecommerce Canada (84%) and Australia (54%) are the top choices for cross-border … Continue Reading →
Social Media is Driving Customer Engagement
Pinterest is growing, Twitter’s popularity rose and Facebook continues to be the most popular social media platform for retailers in 2014.
A Sparkling Social Engagement
Beginning with Off Broadway Shoes’ social media presence, social media marketing agency redpepper generated brand engagement through a custom Facebook tab that housed “Sparkle Spree,” an interactive game with paired with a sweepstakes full of giveaways and prizes for participants.
How To Survive The Holiday Season: Become Your Customer’s Best Friend
Last holiday season, online retailers focused on streamlining the shopping experience so consumers could more easily find what they were looking for. So how can retailers build on this momentum? By taking the customer relationship one step further and getting inside the customer’s inner circle of trust as one of their “best friend brands.”
M Thursday July 31, 2014
View Web Version MCM THURSDAY News and Intelligence for the Multichannel Merchant July 31, 2014 SUBSCRIBE UNSUBSCRIBE Social Media is Driving Customer Engagement How the Retail Industry Uses Shoppers’ … Continue Reading →