Vista Equity Simultaneously Buys MarketLive and Shopatron

| MCM Staff

Vista Equity Partners did some pre-Thanksgiving shopping: On Nov. 25, the private equity firm acquired both MarketLive Inc. and Shopatron. Here’s how Vista Equity envisions integrating Marketlive with Shopatron.

O+F Advisor 12-2-15

| Chris Intili

O+F Advisor %%PLUGIN_WEB VERSION:1859651-View Web Version%% O+F Advisor Operations & Fulfillment Strategies & Tactics December 2, 2015 Retail Operations Needs Closer Partnerships with Other Departments A closer working relationship between … Continue Reading →

MCM Tuesday 12-1-15

| Chris Intili

MCM Tuesday %%PLUGIN_WEB VERSION:1859651-View Web Version%% MCM TUESDAY News and Intelligence for the Multichannel Merchant December 1, 2015 Vista Equity Simultaneously Buys MarketLive and Shopatron Vista Equity Partners did some … Continue Reading →

Editor’s Notebook: Black Friday and the Parkin’ is Easy

| Tim Parry

Managing Editor Tim Parry never thought he’d go to one mall and one shopping center with a major discount store on Black Friday and not have to deal with horrific traffic, angry mobs, and find a parking spot. Here’s more about Tim’s omnichannel Black Friday.

Guitar Center Launches New Ecommerce Site

| MCM Staff

The Guitar Center site, GuitarCenter.com, is now based on an updated IT platform infrastructure, creating a seamless omnichannel user interface.

5 Ways Retailers Can Reach Gen Z

| Samara Anderson

Gen Z is the nation’s first to be born into the digital era and makes up America’s largest demographic group (25.9% of the population). They may not even be 21 years old yet, but this generation is already beginning to exhibit influence, consumption, and spending power.