Social media has been used to improve various parts of the supply chain, according to an infographic by SupplyChainOpz. The infographic illustrates 10 actions in four different categories including supply chain, event management, relationship management, supply chain collaboration and information technology.
View Web Version MCM THURSDAY News and Intelligence for the Multichannel Merchant June 13, 2013 NRF Projects Father’s Day Spending Increase 5 Ways to Acquire and Keep the Right … Continue Reading →
When it comes to successfully creating a social media presence for your brand, consumer interaction is key. Unfortunately, as this infographic from Reach Local points out, not every fan or follower engages the same exact way. Check out the seven most popular social media fans and the best ways to engage with them.
No matter how prepared your company is when engaging with customers through social media sites there is bound to be a public misstep. It can be a criticism from an unhappy customer or an error made by your social media team but in order to save face, it comes down to how you handle it.
View Web Version O+F Advisor Operations & Fulfillment Strategies & Tactics June 11, 2013 The Contact Center of the Future Learning to Let Go When Outsourcing What the Marketplace … Continue Reading →
Ten years ago moms weren’t as digitally connected as they are now, spending only about one hour online a day versus more than three hours a day in 2012. When it comes to brand engagement and brand education, moms are now more likely than ever before to use social media and mobile devices to learn about the products they are interested in.
We are all groupies to specific products we purchase or fans of brands we love, so why not help others? Needle, a fan-based chat recruits fans of a particular brand … Continue Reading →
View Web Version MCM TUESDAY News and Intelligence for the Multichannel Merchant June 10 , 2013 Rakuten CMO and COO Talks About Webgistix Acquisition 10 Tips on SEO Tactics … Continue Reading →
CEO and chairman, Hiroshi Mikitani, explained the non-traditional business model at Rakuten during the IRCE conference this week and reminded attendees while it’s easy to get stuck in the technology of your business, it really is all about your customers.
A new trend that is building steam throughout the ecommerce world is allowing fans and followers of your brand to log on to your site with their Facebook or Twitter profiles. In this infographic from the Social Annex you will learn how social logins are quickly becoming the backbone to onsite engagement and boosting conversion rates for many online retailers.