Ship-Right Solutions Rebrands as ShipRight

| Press Release

SOUTH PORTLAND, ME, March 9, 2021 — Ship-Right Solutions, a full-service fulfillment company that provides local, regional and national clients with outsourced shipping, customer engagement and delivery solutions, has rebranded … Continue Reading →

Building New Product Buzz With Instagram Videos

| Cristian Stanciu

Nowadays, retail and DTC brands are using visual content such as product demo videos adnd how-to videos to make an entry into consumers’ hearts and minds. So, why should you use Instagram videos and how can they create buzz? Here are some compelling reasons, as well as some best practices for getting attention on Instagram.

Dupe Culture: How to Protect Your Brand

| Bruno Klumpp

From chic fashion and perfumes to jewelry and fine art, product knockoffs are nothing new. Nor is trying to find and stop them—or at least minimize the impact on the original brand. However, the recent fascination with “dupe culture,” especially on social media, now poses an even greater risk to brands. Here’s how to protect yourself.