MCM Week in Review (2/28/20)
Multichannel Merchant The News, Commentary & Events that Shaped Commerce This Week week of 2/28/2020 The MFC Trend in E-Grocery: Where It Is, Where It's Going Micro fulfillment centers are … Continue Reading →
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O+F Advisor 2/26/20
Multichannel Merchant Operations & Fulfillment Strategies & Tactics week of 2/26/2020 Amazon Reportedly Using Hybrid MFC Approach in New Grocery Store Amazon is reportedly using a micro-fulfillment center solution from … Continue Reading →
MCM Ecommerce & Marketing 2/25/20
Multichannel Merchant STRATEGIES & TACTICS FOR THE B2B & B2C MERCHANT week of 2/25/2020 E-Grocery, Ecommerce Bright Spots In Walmart’s Q4 Softer-than-expected holiday sales drove Walmart’s Q4 2019 earnings below … Continue Reading →
New Research: Reviews, Discounts and Photos Most Likely to Drive Online Purchases for Direct-to-Consumer Fashion and Beauty Brands
Customers of leading direct-to-consumer (DTC) brands in sectors such as fashion and beauty say reviews (76%), discounts (70%) and photos (61%) are among the top factors that make it easier … Continue Reading →
DTC Disruptors on IAB Brands to Watch List Include Stitch Fix, Casper
Luxury swimwear brand Andie, sports drink BodyArmor and cruelty-free cosmetics provider Wander Beauty are new additions on the Interactive Advertising Bureau’s 2020 edition of its 250 Brands to Watch list, recognizing the most disruptive and influential DTC brands in the U.S. IAB analyzed 3,500-plus brands and services.
Report: Most Brands Seeing 4x ROI on Amazon Advertising
With Amazon largely credited for the 115% spike in third quarter 2019 ecommerce ad spend, it’s no surprise that Feedvisor’s annual brand report shows 75% of brands selling on Amazon also advertise there. Feedvisor found 83% of brands advertising on Amazon saw a 4x return on ad spend, with half seeing 7x.
MCM Week in Review (2/21/20)
Multichannel Merchant The News, Commentary & Events that Shaped Commerce This Week week of 2/21/2020 Target Facing Unionization Efforts at Test Fulfillment Center in New Jersey Workers at a Target … Continue Reading →
Bluecore Honors Retail Marketers from Anthropologie, Jockey, Stride Rite and Others in 2020 Retail Change Agent Awards
New York, NY, Feb. 13, 2020 — Bluecore, the retail marketing technology company that’s reimagining the way more than 400 of the world’s fastest growing brands communicate with shoppers, today … Continue Reading →
O+F Advisor 2/19/20
Multichannel Merchant Operations & Fulfillment Strategies & Tactics week of 2/19/2020 Peapod Shuts Down Midwest Operation to Focus on East Coast Ahold Delhaize USA said it plans to close the … Continue Reading →
MCM Ecommerce & Marketing 2/18/20
Multichannel Merchant STRATEGIES & TACTICS FOR THE B2B & B2C MERCHANT week of 2/18/2020 Jetblack Shutting Down After Failing to Gain Traction or Find a Buyer Walmart is shutting down … Continue Reading →