Live from ACCM: When It Pays to Be Stupid
Boston–If your Web marketing consultant advised you to title one of your first blog posts
Search Results for stephan spencer
Website Critique: Ward’s Scientific Site Review
Ward’s Natural Science (www.wardsci.com) has been a source for chemistry education products for 144 years, selling items ranging from maps and molecular
Putting Jegs.com in drive
This month Multichannel Merchant introduces Website Critique. Just as our Catalog Critique section evaluates the finer points of print catalog creative,
Defending yourself against the Blogs
A favorable mention on someone’s blog can be a boon to your business. But negative feedback on another blog can be more detrimental than you could imagine.
RSS made SIMPLE
You may have heard of RSS, a way to syndicate your content on to other people’s Websites as well as to deliver your latest, greatest offers and content
BLOGGING for DOLLARS
Blogging is one of the hottest trends on the Web. A blog (short for Web log) is a Web-based diary where the author can ruminate on whatever strikes his
Live from ACC: Power Forum Packs a Punch
Multichannel marketers gained a wealth of insights and practical techniques at yesterday
Spam-free search
It seems that whenever one logs on, the bombardment begins unsavory content, dubious offers, unscrupulous operators, and in-your-face interruption marketing.
Gunning for Google
Microsoft is gunning for Google and Yahoo! Unhappy that its MSN Search is only the third most popular search engine, Microsoft has feverishly been working
On the Right Page for Web Indexing
If you’re a consumer cataloger, you’re probably doing all you can to gain incremental holiday sales. Of course, even if the fourth quarter isn’t your