Originally an online-only high-end candy brand, Sugarfina has found innovative ways to connect its brand to the customer and reach new audiences both online and in store, its co-founder and CEO told attendees at eTail East in Boston.
Following merger, retail leader in lifestyle, footwear and apparel deploys Aptos technology to support growth, differentiated customer experiences ATLANTA, August 8, 2018 – Aptos, Inc., a recognized market leader in retail technology solutions, … Continue Reading →
Multichannel Merchant The News, Commentary & Events that Shaped Commerce This Week week of 8/10/2018 National Stores Files Chapter 11, Plans to Close 22% Of its Stores Discount retailer National … Continue Reading →
Atlanta, Aug. 6, 2018 — TruRating, customer experience experts specializing in point-of-sale customer feedback solutions, and Datacap Systems, the leading integrated payments middleware provider, announced today that TruRating will be launched … Continue Reading →
Students and parents see summer vacation as a time for relaxation and a carefree attitude; however, the season is anything but for retailers selling the items students need when they return to class in the fall. Here are some opportunities retailers can pursue to come out on top against competitors.
Adyen’s advanced payments technology bolsters Scalefast’s global ecommerce solution by improving international client services with seamless and secure shopping experiences for consumers. LOS ANGELES – July 31, 2018 – Leading … Continue Reading →
Instagram, Snapchat, Facebook, email marketing, website images – we live in an image-rich online world. And now that everyone has a camera on hand 24/7, brands can no longer get by with boring, same-old-same-old photos. Thanks to a rise in social influencers and user-generated content (UGC), those old images are losing their effectiveness. Consumers expect more authenticity. Here are several ways you can offer customers more authenticity within your brand.
With customer experience and engagement in the spotlight, retail stores realize the growing need to engage customers and improve their experience, service and satisfaction levels. Find out how RFID technology can enable smart, real-time recommendations in store, improving engagement and increasing sales.
Multichannel Merchant STRATEGIES & TACTICS FOR THE B2B & B2C MERCHANT week of 8/7/2018 Loyalty and the Rise of Gen Z By 2020, Gen Z is projected to account for … Continue Reading →
Brands are competing for dollars with big-box retailers like Staples, Office Depot, Walmart and Target as well as computer and apparel companies. With so much at stake, how can you influence back-to-school shoppers? Here is what brands need to know to get more attention and an increased share of purse.