2012 Holiday Shopping Payment Preferences Unwrapped
Litle & Co., a payment processing company for consumer-direct brands, today released the results of an independent consumer survey to determine payments trends this holiday shopping season. The research found that while 60% of respondents owned a tablet or smartphone, only one in four have shopped via their mobile devices. Of those who do, the bullseye price point is $20-$100 which accounted for 63% of those purchases.