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FTC Suggests Possible Amazon Breakup in Antitrust Lawsuit

| Mike O'Brien

The Federal Trade Commission and 17 state attorneys general filed a long-expected antitrust lawsuit against Amazon, with the FTC accusing the company of monopolistic behavior on a broad scale and suggesting a breakup as one form of injunctive relief. The company used its market power to block competition, inflate prices and degrade product quality, the FTC alleges.

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Second Prime Day On Tap in October

| Mike O'Brien

When is Amazon Prime Day not Prime Day, but actually is? When it’s rebranded as Prime Big Deal Days. The ecommerce giant has once again announced a second sales event in October, as it did in 2022, when it was called Prime Early Access Sale. Amazon said only that it will be running in 19 countries. Last year it performed poorly compared to the July event, according to Bank of America.

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Amazon Breakup Would Be a Mistake, Analysts Say

| Mike O'Brien

While it’s been widely reported that Federal Trade Commission head Lina Kahn is planning to drop a massive antitrust lawsuit against Amazon, analysts at Baird argue in a research note that the move would be wrong-headed because the company’s success is based on innovation and investment, not monopolistic practices. The FTC has already accused Amazon of duping millions into signing up for Prime.

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Amazon Cutting 9,000 More Jobs; iRobot Facing Opposition

| Mike O'Brien

More bad Amazon news: 9,000 additional layoffs are planned on top of 18,000 previously announced, and there are efforts to block the $1.7 billion iRobot acquisition here and in the EU. On the plus side, the FTC reportedly won’t block Amazon’s purchase of One Medical, but reportedly not for lack of evidence of anticompetitive behavior.

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TikTok Reportedly Tests In-App Shopping in U.S.

| Mike O'Brien

As Amazon stumbles, planning to lay off ten thousand workers, drastically scaling back its facilities plans and missing earnings forecasts, ascending rival TikTok is becoming more of a globally dominant behemoth, day by day. The latter reportedly began testing an in-app shopping feature with select U.S. retailers last week.

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Kroger and Albertsons Deal Facing D.C. Antitrust Scrutiny

| Mike O'Brien

Senators are asking for a hearing and FTC oversight to review the proposed $24.6 billion mega deal merging Kroger and Albertsons into a grocery powerhouse, expressing concerns about its impact on the competitive landscape and on consumers dealing with soaring prices. The FTC has its work cut out with a hot political football.

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Amazon, iRobot and the Smart Home Data Play

| Mike O'Brien

Amazon has purchased iRobot, naturally raising some privacy concerns about the use of consumer data in combination from Roomba, Alexa and Ring devices. It also fits in nicely with Amazon’s bigger ambition to own the smart home market. Jason Boyce, founder and CEO of Avenue7Media, discusses this as well as antitrust concerns.

Biden Taking Big Stick to Big Tech

| Mike O'Brien

President Joseph Biden, in a sweeping executive order, is seeking to limit the power of big tech companies, including extra scrutiny of mergers and acquisition to check their monopolistic tendencies. It covers 72 different actions, including a reinstatement of net neutrality and asking the FTC to challenge prior “bad acquisitions.”

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Legislation Aimed at Breakup of Big Tech Firms

| Mike O'Brien

Bipartisan legislation being considered in Congress could force Amazon, Apple, Google and Facebook to either shed private-label assets or effectively split in two in an attempt to regulate them, the WSJ said. Congress is also looking at limiting their ability to use their platforms to improperly direct consumers toward their own offerings.

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Feds, 11 States Accuse Google in Massive Antitrust Case

| Mike O'Brien

The U.S. Department of Justice, joined by attorneys general from 11 states, has filed an antitrust lawsuit against Google alleging it used its market power to thwart competition in search and advertising, setting up a battle on the level of the 1990s federal action against Microsoft.