Addressing the Brick-and-Mortar Blind Spot
Here’s the challenge: no clicks are generated when a brick-and-mortar shopper steps into a store or stops at a display, and data capture is not simple or straightforward. How do retailers address this?
Here’s the challenge: no clicks are generated when a brick-and-mortar shopper steps into a store or stops at a display, and data capture is not simple or straightforward. How do retailers address this?
When it comes to various shipping options for the larger merchant, ship-from-store is not just a passing trend, according to Manish Chowdhary, founder and CEO of GoECart.
When it comes to getting into the realm of same-day shipping it’s not about building a warehouse in every state or waiting to see what Amazon does. According to Shutl CEO and founder Tom Allason, it’s all about focusing on your brick-and-mortar store.
Mobile devices are becoming to new accessory for consumers. It’s where they can find locations of stores, download coupons, and, unfortunately, compare prices while shopping in a traditional brick-and-mortar store.
Here we take a look at three trends retailers should be aware of, along with the key takeaways to help them keep their heads above water.
Ship-to-store gives the consumer options. It makes life easier for those who don’t want to pay shipping and handling charges and is a big part of the ominchannel world consumers are taking part in when they are shopping.