Don’t Be That Retailer on Cyber Monday
For ecommerce marketers, preparing for the holidays is old hat. But, with November upon us and the unofficial start of the holiday season behind us, it’s time for some straight talk about Cyber Monday.
For ecommerce marketers, preparing for the holidays is old hat. But, with November upon us and the unofficial start of the holiday season behind us, it’s time for some straight talk about Cyber Monday.
Instead of shopping on Black Friday, outdoor clothing and equipment retailer REI wants its customers to #OptOutside. Won’t REI lose a lot of money? Probably not, and here’s why. Also, here’s a look at the news, commentary and events that shaped the direct-to-customer world last week.
To take full advantage of expected growth this holiday season, here are 5 tips for online selling success merchants can use to realize its full potential.
Over the past several weeks, the biggest social networks have shared some major announcements that are certainly piquing the interest of retailers ahead of this holiday season.
LuckyVitamin.com has launched a new cross-border shipping and shopping experience for its customers in Australia, Canada, China and the UK, and said it plans to include a dozen more countries in the months ahead. Here’s a look at how LuckyVitamins.com is growing its global footprint.
Forrester identified the top 10 critical success factors that will determine if companies thrive or fail in the age of the customer.
overstockArt.com has launched an ecommerce website that has replaced its 12 year-old flagship online store. See what updates were made to the new site.
With a growing middle class and an increasing number of consumers buying online, Brazil is driving the economic growth in Latin America. See how you can make this country part of your cross-border ecommerce plan.
Given growing customer expectations, more retailers are investing in new omnichannel capabilities, but room for improvement remains, a new report found.
For many ecommerce companies, their website is the primary sales channel, means of customer communication and marketing vehicle. Here are ways to keep your ecommerce customers.