It is all about drawing shoppers in with products they love. It’s no secret the best practices for a successful holiday campaign is knowing what shoppers care about and what inspires them to push “buy.”
Retailers are suffering from poor product data and they can’t find a cure. It is keeping shoppers from finding they’re looking for and retailers from generating higher revenue
Social media has become more than just a channel today. Retailers are finding innovative ways to leverage their brands using social media platforms. With customers married to their mobile devices, it is imperative that retailers step up their social media game and engage in dialogue.