The bidding war for Indian ecommerce marketplace Flipkart continues to heat up, with Amazon making a formal bid for a 60% stake in the firm. See what this could mean for India’s ecommerce industry should this deal go forward.
In an effort to keep up with recent moves by competitors FlipKart and Amazon, Indian ecommerce marketplace SnapDeal has launched SnapDeal Gold. The Indian marketplace boasts that the service will provide no shipping charges, free next day delivery and an extended 14-day return policy. See what else this new service will offer SnapDeal customers.
According to Flipkart’s Facebook page, the Indian ecommerce marketplace is “in a relationship” with Jabong. And it’s not complicated: Flipkart-owned Myntra Designs has agreed to buy Rocket Internet-backed online fashion retailer Jabong for $70 million in cash.
With its economy soaring and marketplaces showing big signs of success, it’s clear U.S.-based merchants should revisit the notion of selling cross-border into India. While consumers in the U.S. have finally adopted mobile commerce, consumers in India are making it an app-first economy.
Pureplay ecommerce retailers are disadvantaged by the high cost of marketing and shipping, making their business model challenging and ultimately unsustainable in the long-term, according to a report released this week by L2.
According to a press release Amazon issued Dec. 14, Amazon.in became the most visited ecommerce site in India in October 2015, which includes the busy Diwali shopping season. Is Amazon really number-one in India, or is Jeff Bezos and company not giving investors and merchants a full picture of the Indian ecommerce landscape?
With its economy soaring and marketplaces showing big signs of success, it may be time to revisit selling cross-border into India. eBay reported a strong third-quarter showing in India, but may have a lot of catching up to do to beat native marketplaces Snapdeal and Flipkart.
More and more shoppers in India are going to their mobile devices to shop and one online marketplace in particular is making an effort to respond to the increase in mobile usage. See which marketplace is answering the mobile call.