As e-grocery adoption continues to grow, with 60% saying they had bought online in the past month, up from 52% in March, Walmart has surpassed Amazon as the most-shopped online grocer, according to weekly data published by Coresight Research. There was also a dip in those reporting avoidance of public places and malls.
Grocers may be ringing up major sales from the crush of store and online panic buying due to the growing coronavirus threat, but the market will be painful after the situation abates as demand falls and supplies are overstocked, a Barclays analyst said in a research note.
Ahold Delhaize USA said it plans to close the Midwest division of its Peapod online grocery delivery business to focus on expanding operations in the more lucrative East Coast, where most of its stores are located. Dutch-based Ahold said the Midwest operation of Peapod represented $97 million of the $1.1 billion in online sales in the U.S.
Amazon waited an entire month to swing back at Walmart’s new same-day grocery delivery program, making delivery from Amazon Fresh and Whole Foods free for Prime members by eliminating the $14.99/month charge on $35 and up orders. It’s available in 2,000 cities and towns, mostly through Amazon’s 480 Whole Foods stores.
Walmart is launching an in-the-fridge e-grocery delivery service it announced this summer, starting in Pittsburgh, Vero Beach, FL and Kansas City, similar to Amazon’s own delivery service launched last year. Walmart customers can choose either kitchen or garage fridge delivery and pay $19.95 per month with a $30 minimum.
Online e-grocery ordering and delivery platform Mercato has announced a subscription offering that provides unlimited free same-day deliveries for members in 25 states, a direct shot at the AmazonFresh program and other competitors. The program comes in Neighborhood and City flavors and uses DoorDash as its delivery partner.
Walmart’s answer to Amazon Prime on the grocery side, Delivery Unlimited, is expanding nationwide, the company said, reaching 1,400 U.S. stores now and 1,600 by the end of the year. The program had been piloted in Houston, Miami, Salt Lake City and Tampa, and will now be in all 200 markets where grocery delivery is available.
Amazon and Walmart will continue to slug it out atop the world of global e-grocery food sales, with the ecommerce giant projected to pass the world’s largest brick-and-mortar retailer by 2024 with revenues of $15 billion, compared to $14 billion, according to a new report from research firm Edge by Ascential. The projected CAGR through 2024 is 13%.
Target has now expanded its Drive Up curbside pickup service to about 1,750 stores in all 50 states, a first in retail, two years after its launch as an insourced offering when a pilot failed with an outside provider. Just weeks ago,Target announced an expansion of the service to 1,500 stores in time for the busy back-to-school season.
Moving above and beyond the game-changing Whole Foods acquisition from 2017, Amazon is considering creation of a new hybrid grocery chain that would combine aspects of a pickup and delivery operation with a smaller retail space for shopping fresh items, according to a report in the New York Times.