Cyber Weekend 2015 is in the books, and Multichannel Merchant’s editorial staff put a wrap – and a bow – on Black Friday, Thanksgiving, and Cyber Monday. Watch as Chief Content Director and Publisher Ellen Shannon, Managing Editor Tim Parry, Senior Editor Mike O’Brien and Content Producer Daniela Forte share their insights and impressions of Cyber Weekend.
Buy online, pick up in store… Seems pretty easy from the customer point of view, and seems pretty complicated from a retailer’s perspective. And during the holiday season, omnichannel shopping … Continue Reading →
Kohl’s released fun digital facts and statistics from Black Friday week and the start of Cyber week events. See what these facts and statistics are.
Despite closing its doors and urging its customers to “Opt Outside” on both days, U.S. retailer REI saw growth in online traffic from customers on both days.
Cyber Weekend sales from Thanksgiving through Sunday reached $8.03 billion, a 17% increase, or $1.14 billion more, than in 2014, according to Adobe.
Up from 24.4 million last year, 29.6 million (24.4%) consumers said they will use their mobile device to shop on Cyber Monday, while eight in 10 (80%) said they will use their home computers to shop online.
But how high were they? Preliminary results show that Black Friday sales were up anywhere from 16.1% to 21.5%, depending on which vendor is reporting figures.
CEOs… If you’re going to talk the talk and tell America that your stores are going to be open on Thanksgiving Day, you better walk the walk as well.
A new Parry Family tradition began this Thanksgiving Day. This was the first time in about 10 years that my wife, Ursula, was not doing double-duty as a float escort … Continue Reading →
And we have our first Black Friday ecommerce casualty. Neiman Marcus has been down since 8 a.m. EST.