Retailers need to have more of a mobile-first mentality, a high degree of personalization and a strong loyalty focus if they’re going to reach, engage and retain millennial shoppers, according to Mark Friedman, president of ecommerce for youth apparel firm Steve Madden. See what Friedman had to say to his IRCE audience about that plus omnichannel and technology integration.
Creating a unified customer experience across channels through a shared repository of store and ecommerce data, as well as striking a balance on its ecommerce site between sales and branding, is a lot of the focus these days at Steve Madden. See what Mark Friedman, president of ecommerce at the apparel retailer, will cover in his June 9 keynote at IRCE.
Exploiting synergies between physical and digital assets, and being guest-obsessed, not channel-obsessed, can beat Amazon, Target.com president tells IRCE.
Endicia’s first-of-its-kind “pay-on-use” returns system allows online retailers to send non-prepaid USPS return labels, so postage is only deducted if the returned item hits the mail stream.
WebLinc, today announced that Jed Paulson, eCommerce and marketing director with Free People, will present the keynote at the Mobile Workshop during IRCE 2014.
Ugam, a global leader in managed analytics, today announced its comprehensive electronics category intelligence solution at IRCE.
Newegg announced a partnership at IRCE which will certify Mercent to increase retail product and offer visibility for Newegg Marketplace sellers.
Visual commerce platform, Olapic, today announced the launch of its new Photorank algorithm tool to help brands identify and display customer photos that have the most potential to drive conversions in an ecommerce environment.
The new platform, launching in coordination with IRCE 2014 easily integrates with any ecommerce or point-of-sale technology to provide an easy, low-risk entry for retailers implementing digital gift cards for the first time. Once in place, the rest of the eGifter stack of technology can help realize the program’s full potential.
UK-based ratings and reviews provider Feefo is building a team dedicated to the American market to expand its global campaign against fake reviews and the damaging ‘open’ customer review systems that allow them.