Staying true to its mission of providing creative, confidence-building toys for children while continuing to expand its number of customer touch points has been integral to the success of Enfield, CT-based Lego,
Private equity firm Reliant Equity Investors has acquired Westerly, RI-based The Paragon Gifts Holdings, parent of gifts titles The Paragon and Bits and Pieces,
A ruling from the U.S. Postal Service may mean higher mailing costs for nonprofit mailers come June 1.
At issue is the personalization of nonprofit mail pieces that contain a “dual purpose,” says Ellenor Kirkconnell, assistant director of Washington-based Alliance of Nonprofit Mailers. For example, a letter sent to a donor that highlights the amount of his last donation for tax purposes and also asks for a future donation would be considered a dual-purpose letter.
Catalogers need to pay more attention to the effects of inventory management, mailing drops, and pricing strategy beyond the immediate response curve, retail researcher Dr. Duncan Simester said during his session at the New England Mail Order Association spring conference.
The fake vomit, handshake prank buzzers, and whoopee cushions that Bradenton, FL-based novelty gifts cataloger Johnson Smith Co. sold 30 years ago haven
Now that shareholders have approved the Sears-Kmart merger, the chairman of the merged company, Edward Lampert, put another piece of business to rest.
Westbury, NY-based 1-800-Flowers didn
The creative departments of catalog companies concentrate too much on esthetics and not enough on showing off merchandising and copy to drive response, Bill LaPierre, vice president, brokerage division of Peterborough, NH-based list firm Millard Group, told attendees
Christmas isn
San Francisco-based home products cataloger/retailer Williams-Sonoma (NYSE:WSM), whose titles include Hold Everything, Pottery Barn, and West Elm, increased both fourth quarter and annual revenue while building its bottom line.