Back-to-School Shoppers Studying Direct Channels

| Tim Parry

Good news for catalogers hoping for a hot back-to-school season. A survey conducted by customer loyalty research consultancy Brand Keys shows considerable increases in the percent of consumers who plan to use catalog and online channels for their back-to-school shopping.

Second-quarter Strength for Zones

| MCM staff

Computer reseller Zones (Nasdaq: ZONS) recorded a nice boost to its bottom line for the quarter ended June 30. Second-quarter profits soared 52%, to $4.4 million, up from $2.9 million for the same period in 2006. What’s more, the Renton, WA-based merchant

CozyDays Opens Three Online Stores

| Tim Parry

CozyDays, a multichannel retailer of outdoor living products launched three specialty consumer online stores in late July to compliment its CozyDays.com Website.

Sporting Life Launching Website

| Jim Tierney

To extend the Sporting Life brand beyond geographic limitations, the Toronto-based retailer of sporting goods, athletic wear, footwear, and fashion will this fall open an e-commerce site.

Brookstone Bouncing Back

| MCM staff

Second-quarter net sales for gifts and gadgets cataloger/retailer Brookstone (Nasdaq: BKST), which mails the Hard-to-Find Tools, Gardener

Sales, Income Fizzle for Celebrate Express

| MCM staff

For the fiscal year ended May 31, sales at Celebrate Express slipped 2%, to $85.2 million from $87.0 million. The Kirkland, WA-based party supplies cataloger reported net income of a mere $43,000, compared with $405,000 the previous fiscal year.