Online Trust Alliance Archives - Multichannel Merchant

Only 30% of Top Consumer Websites Rated Trustworthy in OTA Report

June 11, 2014 | MCM Staff

The Online Trust Alliance (OTA), the non-profit with the mission to enhance online trust and user empowerment while promoting innovation, announced today the results of its 2014 Online Trust Audit.

Several Retailers Named to the 2013 Online Trust Honor Roll

June 5, 2013 | Erin Lynch

Retailers including Amazon, American Greetings, and Ralph Lauren earned spots on the 2013 Online Trust Alliance Honor Roll report for their high scores in privacy, security, and consumer protection on their ecommerce sites.