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Latin America

China is Hype, Latin America is Your Cheap Date

| Tim Parry

Getting ready to expand your ecommerce presence into China? You may want to give it a second though, and think, instead, about venturing into Latin America. Perry Ellis International Vice President of Ecommerce and Digital Marketing Jose Nino shares 5 lessons his company learned about doing cross-border business in Latin America.

global ecommerce, ecommerce, Latin America, Brazil, Mexico, Chile, Colombia, retailers, retail, cross border, Growing Global

Should Merchants Consider Expanding to Latin America?

| Erin Lynch

For years, when it came to which countries were at a similar stage of advanced and growing economic development, retailers have had their eyes on Brazil, Russia, India and China, affectionately known as BRIC. However, during this week’s National Retail Federation’s conference, the new buzzword was Latin America.