Sharper Image finds a buyer

| Patrick Barnard

Sharper Image Corp., which had filed for Chapter 11 bankruptcy protection in February, has been acquired. A joint venture led by units of private investment

J.C. Penney Slashing 2009 Capital Expenditures

| Jim Tierney

Cataloger/retailer J.C. Penney is scaling back: According to further details of its 2009 bridge plan released on June 25, it will reduce capital expenditures from $1 billion in 2008 to $650 million next year.

One-to-One Requires a Unified Data View

| Patrick Barnard

Automated one-to-one campaigns can get the right message to your target. But more than half the time, marketers aren’t hitting the mark. Find out how to manipulate your data and make your campaign a winner