Window treatment
If only merchants put as much thought into their store windows as they do into their Websites. Most toss in a few of their latest products and hope for
Cross Channel
A slow finish in 2007
The fourth quarter wasn’t great for retail sales, and it wasn’t robust for industry mergers and acquisitions either. The volume of deals in the fourth
Redcats USA prefers plus sizes
According to parent company PPR’s fourth-quarter and full-year sales results, the conglomerate’s Redcats Group has decided to discontinue the activities
J.C. Penney pairs up with Polo
A year after announcing it would partner with Polo Ralph Lauren in a private label deal, J.C. Penney unveiled the lifestyle brand, American Living. The
Are Super Bowl ads a score for Salesgenie.com?
Editor’s note: InfoUSA’s Salesgenie.com division took some heat in the media for its less-than-politically correct, low-budget-looking cartoon ads that
Gains erased for office supplies names
People and businesses are still purchasing pencils to push, but the overall office supplies segment of the catalog market shrank during the past two years.
Cash Crunch for Blue Sky Brands
Blue Sky Brands, the parent company of catalogers Paragon Gifts, Bits and Pieces, Bits and Pieces U.K., National Wildlife Direct, and Wintherthur, is facing such severe cash-flow problems that it hasn
Enough Intuition: Base Your Channel Strategy on Analysis
It sounded so great. Catalogs would disappear as we headed for a paperless utopian society. Well, it hasn
Data Mining: A Strategic Plan
There is great advice out there about the how-to of data mining. But there is precious little about the why-do. Just what can mailers do to improve their strategic grasp?
L.L. Bean Heads to Chicago
In its first retail expansion outside the Northeast corridor, L.L. Bean in September will open a store in the Chicago area.