Since consumers now search for information in a variety of places throughout the sales cycle — in-store, search engines, retail sites, third-party review sites, etc. — providing consistent, accurate and complete product data is the best way to ensure a great omnichannel shopping experience for your customers. Here are 4 ways that product data is impacting retail tech trends.
Jason Goldberger, who had just been promoted to chief digital officer by Target in May, has suddenly left the company in the wake of disappointing ecommerce growth figures in recent quarters. The news is seen in the context of Target’s competition against market leader Amazon by many industry observers.