Use Email to Build an Emotional Connection in 2019

FREE ON DEMAND WEBINAR

Build your brand community with a loyalty program and email to drive revenue and engagement.

Make 2019 the year you move from a transactional conversation to building an emotional connection with your customers. Join Oracle Bronto’s Senior Commerce Marketing Analyst, Greg Zakowicz and Smile.io’s Co-Founder Steve Deckert to discover how to build the connection and continue the conversation after you acquire a new email subscriber or persuade a customer to make a purchase.

Join this webinar to learn about:

• How small changes to your email program can increase revenue
• Ways to listen to your customers to add value to their experience
• Strategies to build a brand community through a modern rewards program
• Tactics that make the experience more of a conversation and less of a transaction

BONUS: All registrants will receive a complimentary copy of the Marketing Technology Outlook Guide.

• Presenters:
  	Greg Zakowicz Senior Commerce Marketing Analyst Oracle Bronto Greg Zakowicz is a Senior Commerce Marketing Analyst at Oracle Bronto and has more than 12 years of experience in email, mobile and social media marketing. His subject matter expertise stems from his experience providing retailers, including numerous Internet Retailer Top 1000 clients, with in-depth analysis of their marketing programs, recommendations for improvement, and implementation guidance and execution. Zakowicz is a frequent speaker at ecommerce events such as IRCE, Fashion Digital New York, Magento Live AU, and eTail events. He has been published and quoted by top retail publications including Multichannel Merchant, Total Retail, and Forbes. Greg is also the host of Bronto’s award-winning Commerce Marketer Podcast. You can follow him on Twitter at @WhatsGregDoing.
  	Steve Deckert Entrepreneur & Co-Founder Smile.io Steve Deckert is an entrepreneur & Co-Founder of Smile.io, where he has helped 25,000+ businesses create engaged communities using reward programs. Steve has over 10 years experience in ecommerce. In his past, Steve has co-founded an ecommerce store & an ecommerce consulting agency. Steve’s passion is finding & launching projects to grow a business. In his current role, Steve is building the Smile partner platform.
  Moderator:
  	Daniela Forte Content Manager Multichannel Merchant Daniela is the Content Manager for Multichannel Merchant. She covers the marketing beat including social media, email marketing, catalog marketing and other facets of the overall customer experience.

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