Daniela Forte

Content Manager

[email protected] / DForteMCM

Macy’s Reports 1.1% Drop in Net Sales, Booming Mobile Growth in Q2

| Daniela Forte

Macy’s Inc. reported a 1.1% decline in net sales for the second quarter, from $5.6 billion to $5.5 billion, with comp sales inching up just 0.5% and double-digit online sales in the same period. Mobile sales via the Macy’s app were up 50%+ in the first half of 2018. See how Macy’s did in other areas of its business.

Sears to Close 46 More Stores

| Daniela Forte

Sears Holdings Inc. announced it plans to close 46 more stores as part of ongoing efforts to streamline its operations, strengthen its capital position and focus on its best performing stores. Stores are expected to close by November.

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Target Reports Ecommerce Growth of 41% in Q2

| Daniela Forte

Target reported a 41% increase in ecommerce sales during the second quarter, with overall revenue increasing 7%. Comp sales were up 6.5% in the quarter, the strongest showing since 2005, driven by a 6% growth in store traffic. Here are some opportunities Target plans to focus on in the future.

JC Penney Reports a Q2 Loss of $101 Million

| Daniela Forte

JC Penney reported a net loss of $101 million in the second quarter, more than double the 2017 Q2 loss of $48 million, while its comparable sales inched up 0.3%. Here is what JC Penney has planned for the first of 2018.

MCM CommerceChat podcast

How to Select the Right Marketplace for Your Business

| Daniela Forte

Selecting the right online marketplace for your ecommerce business is a tough choice. Partnering with the right marketplace holds the greatest potential for success. But which one do you choose? In our latest MCM CommerceChat podcast, Dennis Worth, Vice President of Business Development for Seta Corp., discusses best practices in marketplace selection and how his business has benefited, and shares tips on how to make the marketplace adoption process go smoothly.

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Walmart Sees Boost in Ecommerce Sales

| Daniela Forte

Six months removed from a fourth-quarter stumble in ecommerce that caused some concern among analysts and industry watchers, Walmart is continuing on a strong online growth path, increasing ecommerce sales 40% in Q2 after a 33% jump in the prior quarter.

Birchbox Rolls Out Website Redesign

| Daniela Forte

Subscription-box cosmetics brand Birchbox launched a redesigned website that advances the subscription box experience online through navigation, discovery, education and delight. Here is how the newly redesigned website enhances the journey for its customers.

Sears CEO Offers $400 Million for Kenmore

| Daniela Forte

Sears Holdings CEO Edward Lampert entered a bid of $400 million to acquire the Kenmore brand, in a letter to the Sears board, offering to pick up the Sears Home Services division for $70 million to $80 million. See why this move is critical and what it means for Sears’ future.