Can QR Codes in Catalogs Lower PPC Costs?

| Brian Klais

QR codes are the ultimate shortcut, and that is what mobile consumers value most. One of the best shortcuts consumers had available until now is search, which, of course, costs marketers money to use.

Report: USPS Can Save $4.5B with Curbside Delivery

| Jim Tierney

How could the cash-strapped U.S. Postal Service save at least $4.5 billion a year? By moving from door-to-door delivery to curbside delivery, according to a USPS Office of Inspector General self-initiated audit to review modes of delivery.


| MCM staff

Susan M. Plonkey, The Acting President, mailing and shipping services, for the U.S. Postal Service as of June 3, talks with senior writer Jim Tierney