Nordstrom Announces Smaller Concept Store
Nordstrom announced its new concept store, Nordstrom Local, which aims to focus on experience and not inventory. Here is what the company plans to do with the new store.
Is Your Email Marketing Ready for Holiday 2017?
The holiday season is just around the corner and it’s imperative to be prepared for one of the busiest times of the year. Multichannel Merchant will join Listrak for an hourlong Twitter chat to help marketers get their email marketing strategy in place for holiday 2017.
Pitney Bowes Acquires Newgistics Inc. for $475 Million
Pitney Bowes announced it is acquiring Newgistics Inc. for $475 million in a move to accelerate Pitney Bowes’ expansion into the U.S. domestic parcels market. Here is what the acquisition means for both companies.
How TechStyle Leverages Data Across Brands
Data isn’t something TechStyle, the parent company of JustFab, ShoeDazzle, FabKids and Fabletics takes lightly. In fact, it’s a way of life across all of its brands. Here is how TechStyle leveraged the data across its brands.
Levi Strauss & Co. Launches New ‘Virtual Stylist’ Feature
Levi Strauss & Co. announced the launch of its new online virtual stylist feature on Levi.com and Facebook Messenger. See how this new offering is personalizing the shopping experience for consumers.
How Keds Is Transforming in a Digital World
Keds, a popular sneaker brand that has been around since 1916, has seen many changes over the years, but probably none have been as big a shift as its adoption of a digital approach. Here is how this iconic brand is changing with the tides of the digital age.
6 Ways Brands and Retailers Can Leverage Reviews
A new study by PowerReviews found that 95% of consumers consult customer reviews while 86% consider them to be essential when making a purchase. Here are six ways retailers can leverage their reviews to aid in the path to purchase.
How QVC Helps Customers Make Smarter Purchase Decisions with Augmented Reality
In an effort to test new products for mobile and home shoppers, QVC Inc. recently teamed up with PerfectCorp to offer customers the first broadcast television artificial reality beauty purchase. See how QVC is leveraging artificial reality in other shopping categories.
Consumer Expectations Rise with Websites and Apps
Today, consumers are more demanding when it comes to the way they expect a website or app to work. In fact, they will leave a site if it doesn’t meet their criteria. This infographic by Apica reveals what customers expect and what they will find disappointing when it comes to a website or app.
West Elm’s Pinterest Style Finder Lets Customers Aid in Design
High-end home furnishings brand West Elm has introduced Pinterest Style Finder, an online tool that uses artificial intelligence to help customers turn style inspirations into products they can buy at West Elm’s stores and ecommerce site. Here is how West Elm is offering a more personalized experience.