Daniela Forte

Content Manager

[email protected] / DForteMCM

How Retailers Need to Adapt to Millennial Shoppers

| Daniela Forte

Millennials are driving a new era of demand for digital performance excellence. Eighty-one percent of millennial-age smartphone and/or tablet owners across all countries say they will abandon transactions and shop elsewhere if a mobile site or app is is buggy, slow or prone to crashes.

2015 Retail Trends Every Marketer Should Know

| Daniela Forte

By the end of 2015, 64% of all in-store sales will be influenced by digital. In 2014, mobile accounted for 57% of digitally influenced sales and 67% of consumers shopped across devices this year. See what other retail trends there are for 2015.

Mastering Omnichannel B2B Customer Engagement

| Daniela Forte

Today’s B2B buyers increasingly adopting digital throughout every stage of the customer journey. B2B buyers are expecting engaging seamless and consistent experiences across touchpoints, while suppliers struggle to weave everything together into a coherent omnichannel strategy.

Black Friday: Boom or Bust?

| Daniela Forte

A survey by JDA recently found that over 50% consumers who had an issue with home delivery of an online order over the past year say they are unlikely to shop with that retailer during the holiday season. See what other ways retailers could be impacted this holiday season.

Top 10 Visual Commerce Trends for 2016

| Daniela Forte

With billions of images shared daily, consumers now have more opportunities to share and discover awesome products and useful content. See how you can provide more visual content for your consumers.