Eran Feinstein, Author at Multichannel Merchant

Eran Feinstein

Eran Feinstein is the CEO of Direct Pay Online, a global e-commerce and online payments solutions provider for the travel and related industries. With over 14 years of experience leading technology, sales, marketing and operation teams, Eran is an authority in the East African e-commerce and payments arena. He’s also an avid marathon runner.

How to Optimize Your Online Payments for Increased Conversions

December 11, 2017 | Eran Feinstein

Ecommerce continues to grow annually, with total online sales for 2017 projected to reach $2.29 trillion, according to eMarketer. However, conversion rates on ecommerce sites still leave much to be desired. Here are several tips to optimize your payments to increase conversions.