“Cyber Monday” Traffic Spikes
Traffic at online shopping sites was 15% higher on so-called Cyber Monday compared to Black Friday, according to a report from Nielsen/NetRatings.
FTC: ISPs Better at Blocking “Harvesters”
Spammers are as busy as ever harvesting e-mail addresses, but Internet service providers block the vast majority of their attempts to flood consumers’ inboxes, according to a report released this week by the Federal Trade Commission.
Holiday Spending Predictions: Up, Down, and Sideways
While the National Retail Federation (NRF) has turned cautiously optimistic on holiday sales, merchants this season face consumers determined to hold the line on gift spending, according to a report from the Conference Board.
Live from Ad:Tech: The Age of “Sisomo”
New York–Traditional direct marketers who believe a campaign’s success depends 80% on the offer and the people it reaches would have been hard pressed to find a point with which they could relate in the Monday afternoon keynote at this week’s Ad:Tech conference.
Michigan E-Mail Registry to Go Live Next Week
After a three-month delay, Michigan
Site Dynamics
Does the idea that your competitors are working on a dynamic merchandising strategy have you thinking you should be doing the same? But have thoughts
eBags goes Deutsch
Luggage and handbag merchant eBags is banking that anti-American sentiment won’t stop a significant percentage of Germany’s 82 million citizens from shopping
Hanover Subsidiary Did Not Deceive: Appeals Court
Hanover Direct subsidiary Brawn of California did not engage in a deceptive business practice by charging customers a $1.48
Live from DMA05: No-Nonsense Tips on How to Increase Web Sales
Atlanta–Sending e-mails to people who have abandoned their shopping carts can recover up to 25% of lost sales. That was one of the more eye-popping tidbits in the presentation