In this corner…Title MMA
Title MMA specializes in mixed martial arts equipment, fight apparel and casual clothing. The merchant gamely offered up its site as a contender for a
MCM staff
Time for a DMA redo
JUST AS THIS ISSUE WAS GOING TO PRESS we got word that John A. Greco Jr. had resigned as president/CEO of the Direct Marketing Association. My first reaction:
A little more action: Holiday sales robust in 2009
Perhaps the best thing that can be said about holiday 2009 is that merchants get to compare it to holiday 2008 the worst season for retail sales in decades.
Letters/Opinion
A TOAST TO BETTER TIMES IN BUSINESS I am elated to say good riddance to 2009 and ready to move out of recovery mode and really make things happen! It’s
Blogbit
Have you checked out the Big Fat Marketing Blog (www.bigfatmarketingblog.com) yet? Here’s a recent post from Melissa Dowling as she looks at a new from
DMA After Greco: What’s Next?
As the Direct Marketing Association prepares to name an interim president/CEO and a permanent replacement for John A. Greco Jr., merchants and consultants hope Greco’s Jan. 19 resignation is a sign of hope for DMA members.
Cabela’s Promotes Six
Hunting, fishing, camping and related outdoor gear merchant Cabela’s has promoted six executives.
Golfsmith’s Direct Sales Sputter
Multichannel golf equipment and apparel merchant Golfsmith reported soft sales
Choosing a Web Content Management System
How do you choose a CMS that meets the needs of marketing without giving IT headaches? Here are the key factors to consider