MCM staff
Tablet Commerce: Portrait of a Tablet Shopper
What makes a tablet a desirable addition to the already established laptop and smartphone? And why should online retailers care about the habits of tablet users? As you can see from this infographic, tablets are beginning to occupy a significant space in ecommerce.
Google Executive Shares Secret Behind Google Shopping
Why is Google phasing out Google Product Listings in favor of the pay-to-play Google Shopping? Jon Venverloh, senior manager of product partnerships at Google, explains why in this video posted to YouTube by Mercent. Venverloh, who begins speaking at the 4:17 mark, says customers will benefit because retailers will have to focus closer on the quality of data they serve up to Google.
All Signs Lead to Amazon Offering Same-Day Delivery
Mom and pop retailers can take some lessons from their ecommerce counterparts about how to compete against Amazon.com. From our perspective at Multichannel Merchant, retailers can compete with Amazon if they take the following 10 steps.
A Reminder: When Not to Give 100%
Welcome to our new feature that highlights the best tweets from retailers across the Twitterverse.
FedEx Explains How Golfers Fly
Mr. Chambers checked-in without his #golf clubs & you can too!See how #FedEx ships your clubs right to you! bit.ly/MevZT3
J.C. Penney Lays off 350
J.C. Penney announced on Tuesday plans to lay off about 350 workers at its headquarters in Plano, TX.
In-Store Pickup: The New Retail Requirement
Source: Shopatron …
Welcome: Be a Hero, Gain Marketing Recognition
In their 27th year, the MCM Awards are a celebration of cross-channel excellence for both business-to-business and business-to-consumer merchandise marketers. Why should you enter the MCM Awards? An MCM Award is the industry’s top honor for cross-channel marketers, but the benefits of winning go beyond that.