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Hanover Direct: The Saga Continues

| MCM staff

In what has become one of the industry’s most closely watched soap operas, Hanover Direct announced Jan. 5 that it is laying off 285 employees – 11% of

Listings: New Lists

| MCM staff

CRM DEMO AND CONFERENCE The names of more than 1,400 customer care professionals who have attended the CRM Demo and Conference on improving communications,

New Lists

| MCM staff

SAVVY RECREATIONALISTS The Savvy Recreationalists file is a database of direct mail buyers who have purchased merchandise for outdoor activities such

Liggett Stashower

| MCM staff

Liggett-Stashower Interactive is an ePromotion company that can make catalog Web sites visible to customers by using the same tools used to promote any

New Lists

| MCM staff

VENTURE CAPITAL INVESTORS The names of more than 280,000 venture capital investors who have qualified to invest a minimum of $20,000 are now available

More Praise for Order Forms

| MCM staff

Regarding “Pushing (Out) the Envelope” (September 2000 issue) about eliminating the order-form envelope to save postage and paper costs, this issue deserves

Alternative Media

| MCM staff

ENCORE SOFTWARE The Encore Software package insert program offered by AllMedia will reach about 1.3 million packages in 2001. The Internet-connected buyers

New Lists

| MCM staff

SPANISH SPEAKERS The NationsBest Spanish Speaking Mail Order Buyers file has more than 1.2 million names available for rental through KnowledgeBase Marketing.

No Election Tie Here

| MCM staff

At press time, the outcome of the 2000 presidential election was still in question. But the race was not nearly so close with two neckties sold in Favorites,

Keystone Internet Services

| MCM staff

Keystone Internet Services offers everything you need to process electronic and telephone orders. The brochure highlights our e-commerce support services